Chrome for iOS makes it easier to switch between work and personal Google accounts

Google announced Monday that it’s introducing a new feature that lets iOS users easily switch between work and personal Google accounts in Chrome. Previously, iOS users had to completely sign out of a Google account and then log in with another, and repeat this process every time they wanted to access a different account.

“Many of us use our mobile devices for both work and personal tasks, often juggling multiple Google Accounts,” Google wrote in a Blog post “This can mean constantly signing in and out. Chrome is now offering support for managed account browsing that creates strict data separation from other browsing and seamless switching between accounts.” 

What’s New?

Previously, switching accounts meant a few extra taps and sometimes even confusion over which account was being used for what. Now, Google has streamlined the process in Chrome for iOS with:

• Faster account switching: One-tap access to switch between logged-in Google accounts.
• Personalized browsing experiences: Chrome now intelligently remembers which account you were using last for specific tabs.
• Better autofill and sync: Autofill, passwords, bookmarks, and browsing history are now clearly tied to the account you’re actively using.

This is especially useful for professionals juggling work emails, calendars, and documents on the go—alongside their personal YouTube, Gmail, or Drive.

Image Credits:Google

he first time users sign in or switch to a managed account, they will see an onboarding screen that explains the separation of managed account browsing and how their organization is handling their data.

Organizations maintain control and can decide how existing browsing data is handled when a user initially signs in or switches to a managed account. Once users switch to their managed account, they are notified that they’re entering a managed experience.

Google also announced that it has incorporated more advanced security features that IT departments can implement.

Chrome Enterprise’s reporting capabilities are now extending to both Android and iOS, which means organizations can now send critical data related to security events to the security investigation tool in the Google Admin console, Chrome logs, or the SIEM of their choice. Google says this allows IT teams to make more informed decisions about overall security.

Google is also bringing URL filtering to iOS, allowing organizations to do things like block employees from visiting prohibited GenAI sites at a category level and redirect them to the approved corporate services.